A dazzling contemporary women's line, Daisy Gonzalez boasts a comprehensive collection that encompasses style and substance. Drawing inspiration from timeless classics and designing with the modern woman in mind, Gonzalez puts forth an on trend collection for her fashion savvy fans every season. Since the debut of the designer's first collection in Fall 2008, Gonzalez has been praised by some of the most influential people in the fashion landscape. Among one of them is top stylist Patricia Field – who single handedly picked Daisy Gonzalez based on an online design competition to fly to New York for a one-on-one meet and greet.
A native of Los Angeles, Gonzalez has always had a keen eye for fashion. Growing up, she perfected her craft by continuously watching her mother sew. Upon receiving her degree in Family and Consumer Sciences from California State University, Northridge, she continued to pursue her dream and zeal for the world of design. In just a short amount of time, Gonzalez has gained a library of recognitions under her belt. The designer has also showcased her collection during Los Angeles Fashion Week – heightening interests of the collection among editors, stylists, and industry tastemakers.
Offering a wide range of affordable and easy to style pieces that are made with the finest in uncompromised fabrications, Daisy Gonzalez has just the thing for every woman's unique sense of style. The playful and fashion forward collection is comprised of a variety of fabrics with touches of unique detailing that add character and pizzazz to any wardrobe. The designer states, "The Daisy Gonzalez woman is adored by fashion aficionados for her unique sense of beauty and understanding of her surroundings." The brand's mission is to inspire and instill individuality, and most importantly to encourage every woman to be daring of her fashion choices.
The designer also draws inspiration from her Latin roots. Gonzalez designed her Fall/Winter 2012 collection with olden Spanish royalty in mind. This collection presents a unique color palette consisting of earth tones, navy, and traces of gold. The collection displays a mixture of structured pieces and uniquely draped styles made with gorgeous upholstery fabric with signature embroidery and fine silk. Daisy Gonzalez shows versatility and wearability, and each piece of the collection speaks and complements one another.
For Spring/Summer 2013, the designer explores a whole new design direction. Channeling early 20th century avant-garde art movement pioneered by Pablo Picasso and George Braque, the collection exhibits the art style of Cubism. The designer also hints that the collection will embody distinctive geometric motifs and present fresh new silhouettes with subtle details that speak volumes. Daisy Gonzalez is confident that the new collection's offerings will be unlike no other, and will truly resonate with old and new followers alike.
Gonzalez's unique pieces have been recognized by numerous credible online media and graced the pages of top tier publications. The designer's show stopping styles have also made countless appearances on the red carpet and various television shows. Furthermore, Gonzalez has made appearances on Latino based network Univision, as their official Latin Grammy Awards red carpet fashion commentator. The Daisy Gonzalez line is sold exclusively through La Maison de Fashion on the iconic Melrose strip and through the collection's official website.